Key Takeaways
- FC Barcelona has reportedly rejected a variety of sponsorship bids from cryptocurrency companies in fresh weeks.
- The Spanish soccer membership cited an absence of self-assurance within the cryptocurrency exchange as one motive for the decision.
- Polkadot and Binance submitted bids in January; Spotify has secured a take care of the membership.
FC Barcelona, a Spanish soccer membership in total identified as Barça, has reportedly rejected sponsorship bids from a variety of crypto companies.
Barcelona Rejects Crypto Sponsorship
Spanish newspaper Sport reported on Feb. 22 that the soccer membership and its president, Joan Laporta, rejected a variety of sponsorship bids from cryptocurrency exchanges and companies.
The newspaper cites a “lack of self-assurance within the sphere and the lack of economic solidity of the [sponsorship] proposals” because of the membership’s motive for rejecting these offers.
Even supposing Sport didn’t camouflage which companies had been rejected, Polkadot and Binance had been both acknowledged to be bidding in January. Polkadot was expected to pay $110 million over five years; the amount that Binance would own paid is unclear.
It could maybe be famed that some experiences urged that Barcelona intends to negotiate a pair of sponsorships, and as such, it is narrowly that it is possible you’ll maybe well most likely imagine that Polkadot and Binance usually are now not amongst the cryptocurrency sponsors rejected by the soccer membership.
Varied Sponsors Encompass Rakuten, Spotify
Now, Barcelona is closing a sponsorship take care of music streaming company Spotify. Spotify will earn stadium naming rights apart from a presence on a variety of team uniforms collectively with the first team kit, ladies’ kit, and training kit.
The particular amount desirous in regards to the Spotify deal is aloof unclear and can even simply most likely depend upon player efficiency, primarily based on Sport. Nonetheless, varied sources that Spotify will pay about €280 million ($320 million) over three years for the sponsorship.
Previously, FC Barcelona was subsidized by the Jap e-commerce situation Rakuten, which incidentally offers a digital wallet with some crypto aspects. That sponsorship ended in 2021.
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